While most former presidents focus on libraries and charitable foundations after leaving office, Donald Trump opted for a different legacy—cryptocurrency. In January 2025, he launched the $Trump memecoin through CIC Digital LLC, a company he owns. The coin’s valuation skyrocketed to over $5 billion within hours. Not bad for a digital token with a cartoon face.
The Trump family didn’t stop there. By early 2026, their crypto portfolio was valued at approximately $3 billion. They’ve got their fingers in multiple digital pies: American Bitcoin (founded by sons Eric and Don Jr.), ALT5 Sigma, Trump Media & Technology Group, and World Liberty Financial. Analysts note their portfolio demonstrates sector-based diversification across various blockchain applications, mitigating systemic risk.
Plus three cryptocurrencies including Melania’s memecoin. It’s a regular Trump digital empire. Melania’s memecoin has proven more resilient than other family crypto assets, being down only 27% since October while experiencing a boost prior to her documentary release.
World Liberty Financial has been particularly lucrative. The Trump family owns about 38% of the holding company, with Donald listed as “co-founder emeritus” and his sons (including young Barron) as co-founders. According to financial disclosures, Trump earned $57 million from World Liberty in 2024 alone.
The family has cashed out at least $1.2 billion over 16 months. Not too shabby.
Not everyone’s thrilled about these ventures. Ethics experts have raised concerns about potential Foreign Emoluments Clause violations—what if foreign governments buy Trump’s memecoin? The launch generated $86-100 million in fees within just two weeks of its release. But with a GOP-controlled Congress, challenges are limited.
The family insists “no conflicts of interest” exist with assets in a trust managed by Trump’s children. Right.
Trump’s administration has been crypto-friendly, creating a Working Group on digital assets in January 2026. Critics note these actions conveniently boost World Liberty’s assets.
American Bitcoin hasn’t fared as well. After going public in September 2025 with a market cap of nearly $8.5 billion, it crashed 80% in October. Current value: just over $1 billion.
Wall Street’s convinced, though. With a family crypto fortune worth billions, Trump’s digital gamble has paid off spectacularly—presidential library or not.